
There will need to be a compelling value proposition before the trend toward $6,000 cameras catches on - by Nikon
It’s not exactly a headline to proclaim that professional photography is changing and those who want to make their living will have to adapt. Professional photography is in a constant state of flux and has been for as long as I can remember.
Cameras get better with every generation, lenses improve, the bar on professional photographers constantly moves higher and higher, which begs speculation about where we’re headed today.
Some trends are already firmly established in photography. Wedding and event photography is going to continue to see a push toward immediate delivery and live streaming of photos. Certainly there are disadvantages and real challenges to real time posting of wedding photos, but that’s where the market is headed and, if you want to stay competitive, you’ll have to learn to adapt. The biggest challenge will be delivering quality photos with a minimum of post-processing magic.
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