Keep Fit and Diet images are hugely popular with stock libraries because the industry is so big. With more and more people becoming overweight all over the world there are plenty of people who are looking for images of health and fitness.
Companies who may look for these pictures include magazines, newspapers, research companies who deal with statistics, the government, gyms, and diet companies and so on. Images vary greatly from images of people exercising to people eating well – or in some cases eating badly! Here are some tips on how to make some sales in this genre.
1. See what’s already out there
Go to the big stock libraries and see what images are already on there. What they already have is not what you want to copy unless you can make it look a lot better (for example if the image is badly composed or blurry). Otherwise, offer something different and fresh otherwise you won’t get chosen.
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Still life images are very popular on stock libraries purely because they are useful for publishers. Still life images feature in books, magazines, websites and promotional materials.
What kind of genres and types of images should you try to take when photographing models for lifestyle shots? Here are some more ideas on areas that are tried and tested.
Have you ever noticed when reading a magazine or flicking through a brochure, how many of the images are ‘lifestyle’ images? Photographs of people doing things, talking to each other, sitting in the gardens, exercising, eating and reading together etc. These kinds of photographs may seem contrived and a bit corny, but they have an important use in stock photography because they add something to the story.