Got your website up and running? Managed to get visitors coming to see your work day to day and want to make some money out of it? Affiliate marketing could be for you.
Affiliate marketing is when a website helps to promote an online store by promoting their shop on their own website and getting commission from any referrals that come from their store. As a photographer, you will want to get affiliate links to websites that (for example) sell Photography equipment, books or perhaps online courses and home study courses. Affiliate links should always be relevant to your site.
Many photographers have websites and if your only attracting a few visitors, you may want to think about ways of using PPC so that you attract more visitations. PPC stands for Pay-Per-Click - it’s a paid way that you can advertise your site and services on the Internet. You pay each time someone clicks on a link to your site - its a way to get more traffic and therefore more exposure and you can monitor how successful your campaigns are.
If you have a great website and are ready to open up more doors then may want to look for ways of improving the amount of traffic you get to your website. SEO is one way you can get more visitors and people looking at your site. SEO stands for Search Engine Optimisation and here are some ways as a photographer you can use it.
Last time we had a look at the reasons why you would join a networking site as a photographer and how to get started. Here are some sites that you can join and what to expect. Many of the top networking sites on the web are free to join and instantly put you in touch with millions of people around the world. You can join as many or as few as you like – the more that you join the more chance you have of getting your work seen. Even if you have you own website, using networking sites as well will help publicize it.
As a photographer, you should be looking for ways to get your work seen, shared and critiqued, as well as building contacts and connections with people around the world. This is called networking, and the internet makes it easier than ever to link up with people around the world. It isn’t something you have to do of course – but it’s beneficial for most people, especially if there is no one around you who can offer feedback – to get their work out there and to build up confidence.
Many photographers, professional and aspiring, have a website they use to showcase their work and drum up business. Having a website is something that can be quite straightforward and cost effective and if you know how to do it. For a few hours investment, you can have an online portfolio that people can visit from around the world and 24/7.